BrandRed is an independent customer review platform specifically designed for direct-to-consumer (DTC) and ecommerce brands. Unlike other platforms that may have conflicts of interest, we operate completely independently without selling products or favoring certain brands. Our mission is to provide open, unbiased, and impartial reviews to help customers make informed purchasing decisions while helping honest businesses build trust and credibility.

Leaving a review on BrandRed is simple and free. Search for the brand you want to review, click on their profile, and select "Write a Review" You'll be asked to provide details about your experience, rate different aspects of your purchase, and share your honest feedback. We may ask for purchase verification to ensure review authenticity. Once submitted, your review will be published after our verification process.

Yes, we take review authenticity seriously. We use multiple verification methods including purchase verification, email confirmation, and our proprietary fraud detection system. We also implement KYC (Know Your Customer) verification for enhanced trust. Reviews that cannot be verified or appear suspicious are flagged for manual review or removed to maintain platform integrity.

Business owners can create a free account and claim their business profile. Once verified, you can manage your reviews, respond to customer feedback, and access analytics about your brand's reputation. We offer various subscription plans with additional features like review management tools, employee access, and website widgets. Getting started is free, and you only pay for premium features as your business grows.

No, businesses cannot remove legitimate negative reviews. This is fundamental to our independence and credibility. However, businesses can respond professionally to reviews, address customer concerns, and demonstrate their commitment to customer service. We only remove reviews that violate our community guidelines, contain false information, or fail our verification process.

BrandRed operates on a subscription-based model for businesses, similar to software-as-a-service platforms. We charge businesses for premium features like advanced analytics, review management tools, and website integration widgets. We never charge customers to read or write reviews, and we don't sell advertising space or accept payments to promote certain brands or hide negative feedback.