Terms of use

1. Acceptance of Terms

By accessing, browsing, or using the BrandRed website, mobile application, or any related services (collectively, the "Platform"), you acknowledge that you have read, understood, and agree to be bound by these Terms of Use ("Terms") and our Privacy Policy. If you do not agree to these Terms, you must not use our Platform.

These Terms constitute a legally binding agreement between you and BrandRed ("we," "us," or "our"). We may update these Terms from time to time, and your continued use of the Platform after any changes constitutes acceptance of the revised Terms.

2. Description of Service

BrandRed is an independent customer review platform that allows users to:

  • Read and write authentic reviews about direct-to-consumer (DTC) and ecommerce brands
  • Access information about businesses and their products/services
  • Engage with business responses to reviews
  • Use various tools and features to enhance the review experience

For businesses, we provide:

  • Profile management and review response capabilities
  • Analytics and reporting tools
  • Website integration widgets
  • Subscription-based premium features

3. User Accounts and Registration

3.1 Account Creation

To access certain features of our Platform, you must create an account by providing accurate, current, and complete information. You are responsible for maintaining the confidentiality of your account credentials and for all activities that occur under your account.

3.2 Account Responsibilities

You agree to:

  • Provide truthful and accurate information during registration
  • Keep your account information updated
  • Maintain the security of your login credentials
  • Notify us immediately of any unauthorized use of your account
  • Be responsible for all activities under your account

3.3 Account Termination

We reserve the right to suspend or terminate accounts that violate these Terms, engage in fraudulent activity, or pose a risk to our Platform's integrity.

4. User Content and Reviews

4.1 Review Guidelines

When submitting reviews, you must:

  • Provide honest, accurate, and truthful feedback based on your actual experience
  • Only review businesses you have genuinely interacted with or purchased from
  • Avoid profane, discriminatory, threatening, or harassing language
  • Not include personal information about individuals (full names, addresses, phone numbers)
  • Not violate any applicable laws or third-party rights
  • Not attempt to manipulate ratings or engage in review fraud

4.2 Prohibited Content

Reviews and other content must not:

  • Contain false, misleading, or defamatory statements
  • Include spam, promotional content, or irrelevant information
  • Violate intellectual property rights
  • Contain malicious code, viruses, or harmful software
  • Promote illegal activities or services
  • Include content that is obscene, offensive, or inappropriate

4.3 Content Ownership and License

You retain ownership of the content you submit, but by posting on our Platform, you grant BrandRed a worldwide, non-exclusive, royalty-free license to use, reproduce, modify, adapt, publish, translate, distribute, and display your content in connection with our services.

4.4 Content Moderation

We reserve the right to review, edit, or remove any content that violates these Terms or our community guidelines. We may use both automated systems and human moderators to enforce our policies.

5. Business Users and Subscriptions

5.1 Business Accounts

Businesses may create accounts to claim their profiles, respond to reviews, and access additional features. Business users must provide accurate information about their company and maintain current business details.

5.2 Subscription Services

We offer paid subscription plans with enhanced features. By subscribing, you agree to:

  • Pay all applicable fees as described in your chosen plan
  • Provide valid payment information
  • Authorize recurring charges for subscription renewals
  • Comply with any additional terms specific to your subscription level

5.3 Payment Terms

  • All fees are non-refundable unless otherwise specified
  • Prices may change with 30 days' notice to existing subscribers
  • Failed payments may result in service suspension
  • You may cancel subscriptions at any time, with cancellation taking effect at the end of the current billing period

5.4 Business Conduct

Business users must not:

  • Attempt to manipulate reviews or ratings
  • Create fake customer accounts or solicit fake reviews
  • Harass or threaten customers who leave negative reviews
  • Violate any applicable business or consumer protection laws
  • Misrepresent their business or services

6. Intellectual Property Rights

6.1 Our Rights

The Platform, including its design, functionality, trademarks, copyrights, and other intellectual property, is owned by BrandRed and protected by applicable laws. You may not reproduce, distribute, modify, or create derivative works without our express written permission.

6.2 Third-Party Rights

We respect the intellectual property rights of others and expect users to do the same. If you believe content on our Platform infringes your rights, please contact us with details of the alleged infringement.

6.3 User Rights

You retain rights to content you create, subject to the license granted to us as described in Section 4.3.

7. Privacy and Data Protection

Your privacy is important to us. Our collection, use, and protection of your personal information is governed by our Privacy Policy, which is incorporated into these Terms by reference. By using our Platform, you consent to our privacy practices as described in our Privacy Policy.

8. Prohibited Uses

You may not use our Platform to:

  • Violate any applicable laws or regulations
  • Impersonate others or provide false information
  • Interfere with or disrupt our services or servers
  • Attempt to gain unauthorized access to accounts or systems
  • Use automated systems (bots, scrapers) without permission
  • Engage in activities that could harm our reputation or user trust
  • Circumvent any security measures or access controls

9. Third-Party Services and Links

Our Platform may contain links to third-party websites or integrate with third-party services. We are not responsible for the content, privacy practices, or terms of use of these third parties. Your interactions with third parties are solely between you and them.

10. Disclaimers and Limitations of Liability

10.1 Service Availability

We strive to maintain Platform availability but do not guarantee uninterrupted or error-free service. We may suspend or modify services for maintenance, updates, or other operational reasons.

10.2 Content Accuracy

While we implement verification measures, we cannot guarantee the accuracy of all user-generated content. Reviews represent individual opinions and experiences, not necessarily factual statements.

10.3 Limitation of Liability

TO THE MAXIMUM EXTENT PERMITTED BY LAW, BRANDRED SHALL NOT BE LIABLE FOR ANY INDIRECT, INCIDENTAL, SPECIAL, CONSEQUENTIAL, OR PUNITIVE DAMAGES, INCLUDING BUT NOT LIMITED TO LOSS OF PROFITS, DATA, OR USE, ARISING FROM YOUR USE OF THE PLATFORM.

10.4 Disclaimer of Warranties

THE PLATFORM IS PROVIDED "AS IS" AND "AS AVAILABLE" WITHOUT WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO WARRANTIES OF MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE, OR NON-INFRINGEMENT.

11. Indemnification

You agree to indemnify, defend, and hold harmless BrandRed, its officers, directors, employees, and agents from any claims, damages, losses, or expenses (including reasonable attorneys' fees) arising from:

  • Your use of the Platform
  • Your violation of these Terms
  • Your violation of any third-party rights
  • Content you submit to the Platform

12. Dispute Resolution

12.1 Governing Law

These Terms are governed by the laws of [Jurisdiction], without regard to conflict of law principles.

12.2 Dispute Resolution Process

Before initiating formal legal proceedings, parties agree to attempt good faith negotiations to resolve disputes. If negotiations fail, disputes may be resolved through binding arbitration or in courts of competent jurisdiction in [Jurisdiction].

12.3 Class Action Waiver

You agree that any dispute resolution proceedings will be conducted on an individual basis and not as part of a class, consolidated, or representative action.

13. Termination

13.1 Termination by You

You may terminate your account at any time by following the account deletion process in your settings or contacting our support team.

13.2 Termination by Us

We may suspend or terminate your access to the Platform immediately, without prior notice, for:

  • Violation of these Terms
  • Fraudulent or harmful activity
  • Legal requirements or court orders
  • Extended periods of inactivity

13.3 Effect of Termination

Upon termination:

  • Your right to use the Platform ceases immediately
  • We may delete your account and associated data
  • Provisions that should survive termination (including intellectual property rights, disclaimers, and limitations of liability) will remain in effect

14. General Provisions

14.1 Entire Agreement

These Terms, together with our Privacy Policy, constitute the entire agreement between you and BrandRed regarding use of the Platform.

14.2 Severability

If any provision of these Terms is found to be unenforceable, the remaining provisions will remain in full force and effect.

14.3 No Waiver

Our failure to enforce any provision of these Terms does not constitute a waiver of that provision or any other provision.

14.4 Assignment

You may not assign or transfer your rights under these Terms without our written consent. We may assign these Terms without restriction.

14.5 Force Majeure

We are not liable for any failure or delay in performance due to circumstances beyond our reasonable control, including but not limited to acts of God, natural disasters, war, terrorism, or government actions.

15. Contact Information

If you have questions about these Terms or need to report violations, please contact us:

BrandRed Legal Team
Email: legal@brandred.com

For general support inquiries:
Email: support@brandred.com

mail. 7600 Ambergate Pl, Riverside, CA 92504, USA

contact form.

16. Acknowledgment

By using the BrandRed Platform, you acknowledge that you have read, understood, and agree to be bound by these Terms of Use. You also acknowledge that these Terms may be updated from time to time, and it is your responsibility to review them periodically.